Korean Grapefruit Tea: Exquisite Packaging that Dances with Tradition

Bringing a Touch of Korean Culture to Your Tea Experience

The packaging of Korean Grapefruit Tea stands out in the market, attracting attention with its unique design inspired by traditional Korean clothing.

When it comes to beverages rich in vitamin C, Korean Grapefruit Tea is a favorite among many. But what sets it apart from other juice packages is its exquisite and traditional design. Created by designer Jian Sun, this packaging captures the essence of Korean culture while appealing to a wide range of consumers.

Unlike most juice packages that feature real fruit images, the Korean Grapefruit Tea package dances like a girl wearing traditional Korean clothes. The entire design is a harmonious blend of grapefruit gold and Korean traditional blue, creating a visually stunning and culturally significant package.

The Korean Grapefruit Tea packaging is made using aluminum aerosol cans, known for their lightweight nature, excellent ductility, strong plasticity, good sealing, and corrosion resistance. This choice of material not only ensures the freshness of the tea but also adds a decorative element to the overall appearance, attracting customers with its unique charm.

Measuring at W 50mm x D 45mm x H 23mm, the Korean Grapefruit Tea packaging is compact and convenient, making it easy to carry and enjoy on the go.

Designer Jian Sun conducted thorough market research before creating this design. Taking inspiration from the concept and appearance of other packaging in the market, Sun aimed to create a design that would stand out and captivate consumers. The challenge of printing gold, blue, and two colors together required meticulous plate making and attention to detail.

The story behind the Korean Grapefruit Tea packaging is a whimsical fantasy of a little girl dancing in a traditional Korean costume. This narrative is beautifully reflected in the exquisite and traditional design, which complements the grapefruit tea's golden hue and Korean traditional blue, setting it apart from its competitors.

The Korean Grapefruit Tea packaging has been recognized for its excellence and innovation. It was awarded the Iron A' Design Award in 2023, a prestigious accolade that honors well-designed, practical, and innovative creations. This award acknowledges the packaging's integration of industry best practices, competent technical characteristics, and its contribution to a better world.

Experience the fusion of tradition and modernity with Korean Grapefruit Tea. Let the exquisite packaging transport you to the vibrant world of Korean culture while enjoying the refreshing taste of grapefruit tea.


Project Details and Credits

Project Designers: SUN JIAN
Image Credits: All pictures: Photographers sun jian
Project Team Members: Sun Jian
Project Name: Korea Grapefruit Tea
Project Client: SUN JIAN


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